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Available 24*7
If you’ve been looking for festive wear that feels elegant, rooted, and thoughtfully crafted, this might be the season you discover your next favourite label. Nikunj Fashion House designs are now available in GAIA, making it easier than ever to explore pieces that balance heritage with modern sensibility.
Nikunj has steadily built its identity on meaningful craftsmanship - slow, detailed, and intentional. Instead of overwhelming trends or loud decoration, the brand focuses on understated luxury: the kind that feels personal rather than performative. This year especially, the collection brings a refreshing mix of timeless silhouettes, elevated fabrics, and hand-embellished details that stand out for all the right reasons.
Nikunj isn’t just an Indianwear label - it’s a design language. The brand’s philosophy stems from the belief that clothing becomes memorable when you feel like yourself in it. That clarity reflects in their silhouettes, craft choices, and the way they merge heritage with today’s aesthetics.
Here’s what sets them apart this season:
A contemporary approach to traditional forms
The cuts remain classic, but the proportions and finishes cater to the modern woman - structured salwars, fluid dupattas, kaftan-inspired kurtas, and relaxed drapes that move with ease.
Handcrafted detailing as a signature
From aari to zardozi to resham work, every ensemble tells a story. The embroidery is not loud; it is thoughtful, controlled, and placed where it enhances the garment.
Tissue and silk used intelligently
These fabrics can be overwhelming, but Nikunj deals with them in a subtle, refined manner. Instead of stiffness, you get sheen, softness, and a fluid fall.
Designs created for real occasions
These are outfits you can actually wear - to a mehendi, a dinner party, a home celebration, or a wedding function - without feeling overdressed or underdressed.
Below is a closer look at some of the standout pieces from the current offering. Each one reflects the brand’s signature style - rooted in culture, elevated with technique, and designed for today’s festive mood.
For those who appreciate easy elegance, the Noor Salwar Set in olive gold tissue is a perfect example of comfort meeting refinement. The kaftan silhouette offers relaxed movement, while the hand embroidery - crafted with zari, resham, and dabka - adds a structured, regal touch.
Why it stands out:
Flowing kaftan structure for effortless wear
Dual-tone dupatta that uplifts the look
Ideal for mehendis, festive dinners, and intimate celebrations
If festive vibrancy had a signature colour, it would be this bold hot pink. The Gulabi Raag Gharara set celebrates that energy with tissue fabric, embroidered bell sleeves, and a rich copper-tone handwork finish.
What makes it season-worthy:
Playful contrast with the green dupatta
Embroidery details that add dimension without looking heavy
Perfect for pre-wedding and joyful ceremonies
This Kesariya Farshi Set embodies the charm of old-school silhouettes with a modern polish. The crushed dupatta adds movement, while the intricate neckline work brings depth and heritage.
Why it shines this season:
Farshi salwar offers a unique alternative to common festive styles
Handwork in aari, zardozi, and resham keeps the look rich yet refined
An ideal pick for those who love bold colours without loud embellishment
A mustard-orange tone paired with an unexpected balloon salwar silhouette makes this Surmayi Sunehri Salwar Set both contemporary and tradition-forward. The embroidery mimics pockets - an understated detail that adds character.
Reasons it stands out:
Unique silhouette that’s stylish yet wearable
Light tissue fabric with a celebratory sheen
Works beautifully for day weddings and family gatherings
For those who prefer timelessness, the Zar Baari Kurta Set is a reminder of what elegance looks like when craftsmanship takes the lead. The all-over hand embroidery brings fullness to the garment without overwhelming it.
Why it’s a festive favourite:
A-line silhouette that flatters multiple body types
Crushed tissue dupatta adds organic texture
Regal yet versatile for different functions
To help you get the most out of your outfits this season, here are a few simple styling notes:
Let the fabric shine – Tissue and silk already carry a natural glow. Avoid overly heavy jewellery.
Neutral makeup works best – Soft golds, peaches, and browns highlight the embroidery beautifully.
Choose minimal accessories – Statement earrings or a standout bangle are enough.
Comfort-led footwear – Juttis, wedges, or low heels pair seamlessly with these silhouettes.
This season feels like the perfect moment to explore designs that respect culture without compromising on comfort or individuality - and Nikunj achieves exactly that. With Nikunj Fashion House designs now available in GAIA, discovering pieces that combine emotional storytelling with refined craftsmanship is easier than ever. Each outfit isn’t just festive wear; it’s something you’ll remember wearing.